Whenever we visit a site, most sites will insert or update a small bit of code on your computer which is also called a cookie. A cookie allows a site to track your visits as well as monitor where else you might be surfing. Marketer's buy, collect and process this data such as location, brand preferences, purchase activity and other behavioral data. Each time you visit a site, additional data is added to above data types and marketers can grab that information for their own use. Experts advice to surf in privacy mode. In Firefox, look for "Start Private Browsing" under the Tools menu. In Internet Explorer, click the Safety link, then select InPrivate Browsing.In Safari, look for private browsing under main menu. It is safe if you log in your bank and email accounts every time you need to and avoid clicking "remember username and passwords".Some sites will not allow you to enter unless you allow cookies to be saved on your computer. If this happens, use "clear cookies" after you have finished visiting sites. This is found in most browsers. Internet Explorer and Firefox have recently added so-called do-not-track features designed to limit the information marketers can collect about you as your surf the web. As there is no law to stop them, these few precautions can protect some data from these marketers.
Clearing cookies and using privacy modes may keep the marketers away but your service provider may still maintain detail logs of your surfing which helps in crime fighting. leaving comments anonymously can also be tracked by your logging IP. Some websites also log IP addresses of visitors. So no matter how safe you try to be, there is still someone who is watching you. Happy Surfing :)
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